{"id":2945,"date":"2016-03-23T07:50:08","date_gmt":"2016-03-23T07:50:08","guid":{"rendered":"https:\/\/www.conferencecall.co.uk\/blog\/?p=2945"},"modified":"2016-03-22T22:59:59","modified_gmt":"2016-03-22T22:59:59","slug":"so-what-was-that-apple-2016-announcement-all-about","status":"publish","type":"post","link":"https:\/\/www.conferencecall.co.uk\/blog\/so-what-was-that-apple-2016-announcement-all-about\/","title":{"rendered":"So what was that Apple 2016 announcement all about?"},"content":{"rendered":"

Monday saw the much-anticipated Apple 2016 announcement<\/a> – so was it worth the wait, speculation and hype?<\/p>\n

<\/p>\n

Tim Cook, the Apple CEO, took centre stage at tech giant’s Cupertino campus to introduce the usual round of software updates, a new iPad, a cheaper and more colourful Apple Watch and, of course, that new iPhone SE.<\/p>\n

The iPhone SE<\/h2>\n

As expected, Apple\u00a0has bucked the trend of ‘bigger, faster, thinner’ and will release a smaller smartphone later this month.<\/p>\n

The iPhone has grown over the last decade, from a screen size of 3.5 inches on the original iteration, to a 5.5-inch screen on the iPhone 6S Plus, but the SE will have a scaled-down 4-inch screen.<\/p>\n

Although it still looks like the now-discontinued 5S, it has the same processor and graphics capabilities as the 6S – the A9 chip works at twice the speed of the 5S, it has a 12MP camera, 4K video, an NFC chip to work with Apple Pay, and the hands-free Hey Siri voice assistant.<\/p>\n

Orders for the phone will be taken from tomorrow (March 24) and will be available from next Thursday (March 31).<\/p>\n

The iPad Pro<\/h2>\n
\u00a0Apple also announce it’ll be releasing a smaller 9.7-inch iPad Pro – it’ll still have the same A9x chip as the 12.9-inch Pro, but will house a less-reflective but brighter and more colorful screen, which is ideal for graphic designers.<\/div>\n
<\/div>\n
The smaller iPad Pro works with the Apple Pencil stylus and the new range of snap-on keyboards, and will feature a 12MP camera and an LED back-facing flash.<\/div>\n
<\/div>\n
It will come in silver, gold, space grey and rose gold and in 32GB, 129GB and 256GB.<\/div>\n
<\/div>\n

Apple Watch<\/h2>\n

The Apple Watch is having little more than a cosmetic facelift and will come with a new line of straps, including sport and leather bands,\u00a0woven nylon bands, and a space black Milanese bands.<\/p>\n

Apple is also going to drop the price to try and get more people to take up the wearable tech<\/a>.<\/p>\n

iOS 9.3<\/h2>\n
Apple took this opportunity to announce the release of iOs 9.3 – its latest operating system that includes a finger print lock for keeping notes in the Notes app top secret and Night Shift, a late night light adjustment.<\/div>\n
<\/div>\n
Apple TV OS has also had an upgrade\u00a0that adds folders for apps and Siri voice dictation.<\/div>\n
<\/div>\n

Are you taken by the Apple 2016 announcement? Let us know…<\/h3>\n
<\/div>\n

\"\" <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

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