Set up a conference call between UK & Morocco

Wednesday, August 17, 2016

The first contact between England and Morocco is thought to have been King John’s failed attempt to get Moroccan support against the French in the thirteenth century.

Things have gotten a bit better since then though and the two countries have enjoyed a trading relationship since the fifteenth century – in fact, the UK is one of Morocco’s oldest partners and was the nation’s main trading partner during the nineteenth century.

And this working relationship is something that is being worked on by the current UK government, not least to take advantage of the country’s unique and strategic location at the threshold of Europe and the gateway to Africa.

Although Rabat is the political capital of Africa, Casablanca is the country’s business capital – and because no one wants a three-hour flight as part of their commute, it makes sense to keep in touch with colleagues or clients via conferecne call.

So here’s how to quickly set up a teleconference between UK and Morocco, using nothing more than a mobile or landline telephone.

The pros and cons of exporting to Morocco

There are a number of major UK businesses currently doing business in Morocco, such as G4S, GlaxoSmithKline, Marks and Spencer, Shell, and Unilever, and an increasing number of UK law firms and oil and gas exploration companies setting up there.

The strengths of the Moroccan market include:

good communication network and global transport connections
strategic geographic location and gateway to Africa
open Skies Agreement with the European Union (EU) and low cost flights from the UK
strong banking and finance sector
‘advanced status’ with the EU since 2008
competitive labour costs
tax incentives, no restrictions to capital and ease of repatriation for profits and dividends
Morocco was ranked fairly high in the World Bank 2016 Doing Business Report, moving up 5 places from 2015

There are also a number of challenges UK businesses will have to confront when doing business in Morocco, notably:

bureaucracy
implementation of legislations and delayed decision making
counterfeiting
corruption (scored quite poorly in the Corruption Perception Index)
competition from EU trading partners and growing competition from non EUcountries
price sensitivity of the market and low consumer purchasing power
high unemployment and large informal sector

Setting up the call

Visit ConferenceCall.co.uk to get an instant, free PIN before clicking on the ‘Invite Participants’ tab to generate an email template.

Next, enter the time, date and subject of the conference call, before picking UK and Morocco dial-in codes before hitting the button marked ‘Copy this invitation’.

Finally, paste the template into an email before sending to up to 100 participants.

And that’s it!